Sparkling Holidays Forever First Class Postage Stamps

The Sparkling Holidays stamps, sold in booklets of 20, feature four classic portraits of Santa Claus. Taken from larger paintings created by Sundblom, these vintage images were originally published in ads for The Coca-Cola Company from the 1940s through the early 1960s. Sundblom is credited as the individual who most refined the modern image of Santa.